The Hair Dare

In collaboration with The Wave Project, I crafted a dynamic promotional video for the London to Paris cycle fundraising challenge, aptly titled 'The Hair Dare.' Designed to captivate and engage the audience, the video features four vibrant hairstyles infused with the challenger's personal style, ensuring resonance with his followers while maintaining brand identity. This project showcases my ability to blend creativity with strategic messaging, resulting in compelling visual content to drive interest, fundraising and support for an incredible cause.