Healthwave
Introducing a dynamic project within the realm of healthcare innovation: the Healthwave project. As an NHS-funded platform, Healthwave plays a pivotal role in revolutionizing healthcare accessibility and engagement. Tasked with crafting social and billboard assets for its deployment across Ashfield and Black Country, I undertook a multifaceted creative journey. Utilizing a blend of dynamic motion graphics and static imagery, I meticulously curated a collection of assets tailored to Healthwave's diverse demographic landscape. With seven distinct backgrounds, each meticulously designed to reflect a broad spectrum of age, race, and healthcare needs, these assets are powerful tools for healthcare locations, local hubs, and medical professionals. This project not only underscores Healthwave's commitment to inclusivity and accessibility but also showcases my ability to deliver visually compelling and contextually relevant assets that resonate with diverse audiences.